"Resolute is much more than a public affairs firm. They are a trusted member of our team."

-Dan Gorske
Allied Waste Services

Issue Advocacy

Whether you are a business executive, not-for-profit leader, manager of a public interest group or principal of any organization that interacts with the public, you share a common challenge. The public policy arena affects your interests and your organization's day-to-day operations.

Elections, leadership transitions, economic downturns and upswings, all can shift sentiment on public policy overnight. The Resolute Consulting team can anticipate how these changes in the environment affect your organization and help develop effective responses. 

  • STRATEGIC PLANNING - In order to be effective, an honest assessment of the situation must be conducted. Reviewing an organization’s resources and determining how best to utilize them is a critical step. By understanding the current climate, favorable opportunities and potential challenges can be identified. 
  • CAMPAIGN AND ORGANIZATIONAL MANAGEMENT - Our team manages all the moving parts and executes the plan of action needed in any successful issue-based campaign. From third-party advocates to corporate boards or employees, we effectively engage all stakeholders in the process.
  • LEGISLATIVE MONITORING - Resolute has access to the most up-to-date legislative tracking tools to keep our clients in tune with the latest policy debates and news from all 50 states and/or from Capitol Hill. 
  • RESEARCH - Our research team not only provides qualitative and quantitative analyses on media coverage, focus groups, online awareness and surveys but our experience in drafting polls and other tools to retrieve data provides customized solutions to best inform your strategic planning.
  • EARNED AND PAID MEDIA - Raising awareness on an issue, through earned or paid media, need the most effective channels to get the message across.  Our media experts create tailored programs that reach your audience whether they are online, offline or mobile.