Project Description

Issue Advocacy, Coalition Building & Regulatory Approval
Advocacy Strategies

The Resolute team offers deep experience in crafting and implementing national, regional and local programs – with proven results.

Traffic Safety Coalition

Managing a national coalition of third-party stakeholders to affect policy changes

PROJECT: The Traffic Safety Coalition (TSC) is a non-profit coalition of third-party advocates supporting red light cameras. Resolute designed and implemented a strategy to build a coalition of third-party advocates to help reverse negative sentiment of red light cameras and refocus the debate on safety.

STRATEGY: Resolute has engaged more than 650 ordinary citizens, traffic safety experts, law enforcement, public officials, victim’s advocates, health care professionals and industry leaders in 30+ states to testify to the devastating impact of red light running, speeding and reckless driving.

OUTCOME: As the coalition grew, we managed the process of becoming a national not-for-profit organization known as the Traffic Safety Coalition (TSC) and helped pass state legislation and defeat efforts to ban or curb the use of photo enforcement technology. Since Resolute was engaged in 2009, not a single banning bill has passed.

Regional Transportation Authority

Raising awareness of a critical issue with grassroots and grasstops outreach

PROJECT: The Regional Transportation Authority (RTA) is the second largest transit system in the country. The Regional Transportation Authority retained Resolute Consulting to develop and implement a regional, bipartisan campaign – Moving Beyond Congestion – to make the case for additional funding for RTA, CTA, Metra and Pace.

STRATEGY: Through grassroots and grasstops outreach, Resolute recruited and activated 15,000 individuals and 700 organizations representing hundreds of thousands of people throughout the six-county RTA service area. Resolute was also responsible for earned media, selected paid advertising, community forums, collateral, and the Moving Beyond Congestion website.

OUTCOME: As a result of the issue campaign, the Illinois General Assembly and Governor approved legislation that dedicated $500-million a year in new funding for mass transit operations in the RTA’s six-county region of Northeastern Illinois.

Uber Technologies

Engaging Chicago’s diverse community to grow a business and strengthen the community

PROJECT: Uber Technologies is a technology company providing app-driven logistical connections for ride-sharing, food delivery, and more. Uber engaged Resolute Consulting to fill a critical gap in its media outreach and management, manage lobbying and advocacy efforts, and support outreach and engagement with organizations across Chicago’s diverse communities.

STRATEGY: Resolute worked with Uber to make a dramatic improvement in the city’s ride-sharing ordinance and ultimately designed and executed a campaign that resulted in a gubernatorial veto of anti-competitive state legislation and the enactment of a flexible and fair regulatory approach, hailed as national model for ride-share services.

OUTCOME: In a short period of time, Resolute facilitated partnerships between Uber, 20 community organizations and 17 elected officials (Chicago aldermen, Cook County commissioners, state representatives and state senators) to host uberX driver recruitment events in neighborhoods across Chicagoland.